Price Elasticity Calculation Tool

Smarter Pricing Decisions, Powered by Data

In competitive markets, guessing the right price is no longer good enough. The Price Elasticity Calculation Tool helps you move from intuition to precision — showing exactly how your customers respond to price changes and guiding you toward more profitable pricing strategies.

Why Price Elasticity Matters

Price elasticity measures how much demand shifts when prices change. It’s a key metric for:

- Optimizing margins without killing volume
- Predicting promotional impact before running costly campaigns
- Avoiding unprofitable price cuts
- Justifying price increases with confidence
- Segmenting pricing strategies based on how different customer groups respond

Whether you're launching new products, testing dynamic pricing, or running promos, elasticity insights help you set the right price, for the right product, at the right time.

What the Tool Does

- Analyzes your transactional data (price + volume)
- Applies multiple regression models to estimate elasticity accurately
- Shows elasticity by segment: product tier, geography, customer type, or channel
- Flags Volume Hurdles so you know when price changes will help — or hurt — your bottom line
- Delivers actionable dashboards you can share with commercial and pricing teams

Flexible Pricing – Start Small, Scale Easily

Our pricing structure is built to let you test elasticity analysis on a subset of your portfolio, and grow from there:

Screenshot 2025-06-13 163438

Start with a focused pilot (e.g., 1,500–5,000 SKUs), demonstrate ROI, then expand across your portfolio with predictable and scalable pricing.

Delivery Frequency Options:

- Weekly delivery: +10%
- Daily delivery: +20%

What is a Segment?

A segment groups products by shared characteristics:

- Customer type
- Product tier
- Region or country
- Buying behavior or channel
- Time period (e.g., promo vs. non-promo)

Segmented elasticity gives granular insight and lets you target pricing strategies precisely where they matter.

Get Started Today

Whether you're testing price increases, launching new products, or optimizing promotions — our tool gives you the visibility and confidence you need.

Start small, prove the value, and scale with ease.

**Want to learn more about price elasticity and how to optimize it? Click here!

Jeanny Consulting - Your pricing
expert that makes it personal.

contact@jeannyconsulting.com
+32 3 450 86 69‬

Veldkant 33B
2550 Kontich
Belgium

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